November 6, 2014
Contact: Jeff Darman 
              (610.925.1976)
              (610.299.4436 Cell)
              jdarman@rrm.com  

Bo Edsberger Named 2014 MarathonFoto/Road Race Management Race Director of the Year


A committee made up of race directors, athletes, media, corporate executives and club officials has named Bo Edsberger, Director of the GöteborgsVarvet Half Marathon (Goteborg, Sweden), the MarathonFoto/Road Race Management Race Director of the Year.

Edsberger was honored at a reception at the Road Race Management Race Directors' Meeting in Hollywood, FL on November 6. The award is presented by Electric City Printing.

"From a large and very impressive international field of well-qualified candidates, Bo Edsberger emerged as the winner," said Road Race Management President Phil Stewart. Described by Bill Rodgers as "the Gold Medal of race directing," the award is one of the most prestigious honors in the sport of road racing. "Anyone nominated should be proud of their accomplishments," said Stewart.

Stewart continued, “Bo Edsberger possesses exceptional leadership skills and has created a professional and efficient organization which has grown from 2 to 15 employees and has 4,000 volunteers.

"During his years at the helm, the event has become the largest event of its distance in the world. He initiated a hugely successful charity fundraising program at a time when this type of undertaking was novel in Sweden. He developed 30 training events and 20 seeding races. Sponsorship income has increased by over 200%, which resulted in the event being awarded Sweden’s most prestigious sponsorship award.

"The pinnacle of success for any race director is to see his or her event transcend from a running event into being a sporting event. Our winner certainly has accomplished that goal. He stimulated so much interest in the event that it has been broadcast live on Swedish national television since 2012. His event has been named as the 'Sports Event of the Year' in Sweden, and the city in which the event is held was named 'the best sports city' in Sweden by the Swedish Public Television network.

"For his vision, leadership and outstanding management of one of the largest races in the world, Bo Edsberger, director of the 65,000 runner GöteborgsVarvet Half Marathon, is our 2014 Race Director of the Year," concluded Stewart in making the presentation.

The MarathonFoto/Road Race Management Race Director of the Year award (presented by Electric City Printing) is made annually to recognize and promote excellence in race directing. Nominees were judged on several factors, including overall ability, reputation of race, creativity and organizational ability. For a list of previous recipients, visit http://www.rrm.com/rdm/rdypast.htm.

Road Race Management (www.rrm.com) is a member-based organization that publishes a newsletter and many other publications designed for race and industry professionals, and conducts a prestigious annual national race directors’ meeting and trade show in Florida. MarathonFoto (www.marathonfoto.com) is the world’s largest race photography company. Electric City Printing (www.ecprint.com), a Consolidated Graphics company, is an FSC-certified printer. Event managers from around the world depend on Electric City for high quality, quick turnaround, race numbers and commercial/digital printing.

Road Race Management Race Directors' Meeting
610-925-1976
jdarman@rrm.com 
www.rrm.com